Project – Tricycle

Project – Democracy Now
April 28, 2015
Project – Music City
April 27, 2015

Tricycle is an independent public forum for exploring contemporary and traditional Buddhist ideas. We were asked to freshen the design while converting the workflow from traditional cut-and-paste to digital, reducing paper waste, streamlining intra-office communications, and realizing significant prepress savings in time and money. The revised layout template included new typography, a reconfigured contents page and department headings, and innovative integration of editorial and advertising content. A portion of the savings was applied to adding four color signatures, increasing the editorial budget, and creating an online edition. The transition period spanned four quarterly issues.